Measure Online Results with Google Analytics
Google Analytics is a powerful metrics platform to help you manage and improve your online presence and results
Google Analytics is a free tool that gives you an amazing amount of data that helps you measure and understand things like:
- How many people are finding us — and revisiting?
- How long do people stay?
- Where do they enter — and leave?
- How did they find our site?
- What browsers, devices, and software are they using?
- What pages/sections are most — and least — popular?
You can also set up and measure goals such as:
- Visits to campaign-specific landing pages
- Collecting email subscriptions
- Putting items into a shopping cart — and then getting all the way through checkout
- Going to a donate page — and then getting through to the thank you page
Firecat's UX strategist, designer and growth hacker Rebecca Reser will give us the tour.
About the Presenter
Rebecca Reser is a UX strategist, designer, marketing analyst and growth hacker for Firecat Studio and her own company, Conversion Culture. She helps clients create unique, memorable online campaigns using the latest tools and techniques, and ensures they're aligned with your business goals and above all, measurable.
Important Note: We're very pleased the Firecat First Friday program is so popular. To make it sustainable, and continue to provide top-quality, thought provoking speakers, tickets are $9 if you bring your own lunch, and $18 if you'd like us to provide your lunch. We appreciate your continued support!
Friday, March 6, 2015
Lunch workshop Noon - 1:30 pm
PEER1 Hosting, 250 E Grayson St, San Antonio, TX 78215
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Yes, please do spread the word about these sessions! Because we have limited space, please ask your friends to register!
Current Firecat client? You get a discount!
FFF Session Next Month:
Growth Hacking. Friday, May 1, 2015, noon - 1:30 pm. At Peer 1 Hosting.
Help us thank our generous awesome hosts!
Block out noon - 1:30 pm on each first Friday of the month - make lunch plans with Firecat coworkers and your own brain.
Firecats love and support coworking! Pick up your lunch on the way and gather with other smart folks who love learning to sharpen your skills at digital marketing.
And yes - we welcome your suggestions for upcoming coworking and brown bag topics and presenters. Thanks!